How It Works

Three Steps to Better Content

Intellify handles the heavy lifting. You stay in control of what gets applied.

1

Fetch Your Content

Intellify reads your store data directly from the Shopify API. Depending on the content type, it fetches:

Products: titles, descriptions, images, variants (SKUs, prices, barcodes, weights), tags, SEO title, meta description, URL handle, product type, and vendor
Collections: titles, descriptions, images, collection type, product count, and SEO metadata
Blog Posts: titles, content, excerpts, images, tags, author, and SEO metadata
Pages: titles, content, and SEO metadata

Delta detection: Intellify tracks when each item was last updated in Shopify using the updated_at timestamp. On subsequent runs, only items that have changed since the last analysis are fetched and re-analysed. If you have 2,000 products but only 50 changed, only those 50 are sent to Claude AI — saving time and keeping costs minimal.

2

AI Scores & Generates Content

Each item is sent to Claude AI for a two-phase analysis. Phase 1 scores your content across multiple categories, identifying specific weaknesses. Phase 2 generates optimised content tailored to each item's needs.

Product Score Categories

Quality Score

Content completeness — description length, image quality, formatting, variant completeness (SKUs, prices, barcodes), and tag coverage.

SEO Score

Search engine readiness — custom SEO title (different from product title), meta description, clean URL handle, and image alt text.

Google Shopping Score

Merchant Center readiness — barcodes/GTINs, weight data, product type, vendor/brand, and variant completeness for Google Shopping feeds.

AI Commerce Score

Can AI shopping agents — ChatGPT Shopping, Google AI Mode, Perplexity, Microsoft Copilot, Meta AI — parse and recommend your product? Checks structured data, GTINs, rich descriptions, and alt text.

Collection & Blog Post Scores

Collections are scored on Quality and SEO. Blog posts are scored on Quality, SEO, and Content depth. Pages are scored on Quality and SEO. Each content type has AI-generated optimised titles, descriptions, SEO metadata, and tags.

AI-Generated Content

For each item, Intellify generates ready-to-use content:

Optimised Title — keyword-rich, max 70 characters, designed for search visibility
SEO Title — dedicated title tag (max 60 chars), different from the product title
Meta Description — compelling search snippet (max 155 chars) that drives clicks
Suggested Tags — 8–15 new tags your item is missing (additive only, existing tags preserved)
Optimised Description — full HTML description covering features, benefits, and use cases
Image Alt Text — descriptive alt text for accessibility and SEO
Variant Data — estimated weights, HS codes, and optimised variant titles (products only)
Blog FAQs — AI-generated FAQ questions and answers for rich snippets (blog posts only)

Score Ranges

80–100

Excellent

50–79

Needs Improvement

0–49

Poor

Product scoring detail showing Quality, SEO, Google Shopping, and AI Readiness bars with projected improvements

3

Review, Apply & Undo

Nothing is applied automatically. You review every suggestion and decide what to use.

Per-field Apply: push individual fields (e.g., just the SEO title) to Shopify without touching other fields
Projected Scores: see what your score would become if you applied the suggestion — before committing
One-click Undo: every applied change records the original value. Revert instantly at any time
Copy buttons: prefer manual control? Copy any AI-generated field to your clipboard and paste into Shopify's editor
Variant bulk apply: push weights, HS codes, or titles to all variants at once. Visual feedback shows cells turning from red to green on success

You're always in control. Intellify is a suggestion engine. It never auto-applies content, never removes existing tags, and every change is reversible.

One-click apply interface showing AI-optimised titles, descriptions, SEO metadata, and full undo capability

Content Gap Analysis Free

Find topics your blog and pages don't cover. Build a content calendar from your own product catalog.

What It Does

Compares your product catalog against your blog posts and pages to find topics your content doesn't address. It answers: are you writing about what you sell?

Coverage Score

A 0–100 score measuring how well your blog and pages cover your product categories, use cases, and keywords. Higher = better topical coverage.

Gap Identification

AI identifies specific product categories, topics, and keywords that lack supporting content. Each gap includes a suggested article title and description you can use as a writing brief.

Always Free

Content Gap analysis uses data already collected from your other analyses, so it's free for all users — no subscription required. Run it as often as you like.

Pro tip: Use Content Gap results as a content calendar. Each suggested article maps directly to a product category your blog doesn't cover yet — filling these gaps builds topical authority and creates internal linking opportunities.

Brand Voice Analysis Included with Products

Score how consistent your product descriptions sound. Inconsistent tone hurts trust for both humans and AI agents.

Consistency Score

A 0–100 score measuring how uniform your descriptions sound across all products. 100 means every product reads like the same writer.

6 Dimension Scores

Individual scores for Tone, Formality, Point of View, Vocabulary, Persuasion Style, and Formatting. Each includes a specific improvement tip.

Brand Voice Guide

An AI-generated guide with Do/Don't lists, example phrases, and tone words — all based on your detected majority voice pattern.

Outlier Detection

Identifies up to 20 products that deviate most from your brand voice. Each shows the deviation type, severity, issue, and a suggestion for bringing it in line.

Voice Profile

Clickable chips showing your detected tone, formality, POV, style, vocabulary, persuasion, and formatting. Click each for a detailed explanation of what it means for your brand.

Why it matters: AI shopping agents evaluate product descriptions for trustworthiness. A store where every product sounds different appears less credible than one with a consistent, professional voice. Brand Voice analysis helps you find and fix the outliers.

Blog Writer

Turn content gaps into publish-ready blog posts with AI-generated articles and lifestyle images.

Content Gap analysis identifies topics your blog doesn't cover. Click "Generate Blog" on any gap and Intellify creates a full article — Claude AI writes SEO-optimised content while DALL-E generates a lifestyle hero image. The post is published to your Shopify blog automatically.

Product Chips

Blog posts include inline product chips with thumbnails, prices, and direct links to your store. Product prices are formatted in your store's currency (30+ currencies supported). Chips link directly to the product page for seamless shopping.

SEO Built In

Every generated post includes an FAQ section, buyer guidance, product comparisons, and keyword-optimised headings. An auto-generated excerpt (max 200 characters) is set as the post summary for search results and social sharing.

Images & Persistence

DALL-E hero images are optimised for web performance (resized to 1200px wide) and uploaded to Shopify's Files CDN. Images and posts persist across app uninstall and reinstall — deleted posts can be re-added with all images intact.

Content strategy on autopilot: Run Content Gap analysis to find what's missing, then use Blog Writer to fill those gaps with high-quality, SEO-optimised articles. Each post links back to your products, building topical authority and driving organic traffic to your store.

Prepare for AI Commerce

AI shopping agents are driving a new wave of product discovery. Here's how to get your store ready.

What AI Agents Need

AI shopping agents like ChatGPT, Google AI, and Perplexity rely on structured product data to make recommendations. This means complete GTINs/barcodes, detailed descriptions, accurate pricing, image alt text, and proper product categorisation. Intellify scores all of this.

The AI Channels

ChatGPT Shopping, Google AI Mode, Microsoft Copilot, Perplexity "Buy with Pro", and Meta AI across Instagram, WhatsApp, and Facebook. Each surfaces products differently, but all rely on the same foundation: clean, structured, complete product data.

Shopify Agentic Storefronts

Shopify's Agentic Storefronts let AI agents browse and transact directly with your store. Activate it from Settings > Apps and sales channels in your Shopify admin. Intellify helps ensure your product data meets the standard these agents expect.

How Intellify Helps

The AI Commerce Score identifies exactly what each product is missing for AI discoverability. Then AI-generated content fills the gaps — structured descriptions, SEO metadata, tags, alt text, weights, and HS codes — all optimised for both search engines and AI agents.

Getting Started

You can be up and running in under a minute.

1. Install from the Shopify App Store

One-click install. No API keys, no separate accounts. Intellify appears in your Shopify admin panel immediately.

2. Choose Your Plans

Subscribe to the content types you want: products, collections, blog posts, and/or pages. Page analysis has a free tier. Content Gaps and Brand Voice are included at no extra cost.

3. Run Your First Analysis

Hit the analyse button. Intellify fetches your content, scores it, and generates improvements. Delta-only detection means subsequent runs only process changed items.

4. Apply What You Like

Review scores and suggestions. Apply individual fields, copy content, or run Brand Voice and Content Gap analyses for deeper insights. Everything is reversible.

How Intellify Works